TRP® Celebrates 30 Years of Keeping Customers on the Road
February 12, 2024
TRP® Celebrates 30 Years of Keeping Customers on the Road
2024 marks 30 years of TRP®, PACCAR Parts’ private label of aftermarket parts for all makes and models of trucks, trailers and buses. TRP® offers a vast selection of more than 157,000 parts to customers, which they can purchase through a global network of 19 parts distribution centers and more than 2,300 DAF, Kenworth and Peterbilt dealerships and TRP Stores.
A History of Quality
The brand was founded in Europe in 1994 to address customers’ unique needs, including providing reliable parts for their equipment. The program expanded globally as it evolved into a comprehensive solution for operators and fleets to purchase quality all-makes parts for trucks, trailers and buses. The product range and robust testing processes have made TRP a consistently dependable choice for commercial vehicle operators since 1994.
“PACCAR Parts is proud of TRP’s 30-year strong reputation of providing reliable products and excellent service,” said Laura Bloch, PACCAR Parts general manager and PACCAR vice president. “It’s a pleasure to commemorate this milestone with the customers who have come to rely on TRP for their businesses.”
The TRP® Performance Loyalty Program
To reward an increasingly engaged customer base, the TRP® Performance loyalty program was founded. TRP Performance provides members monthly discounts on all-makes parts and service, redeemable at participating authorized TRP retailers; members can also earn rewards for redeeming their discounts. The program is always free to join and includes a convenient online portal for tracking discounts and reward status. To join TRP Performance, visit https://www.trpparts.com/sign-up today.
TRP® Stores: Expanding Globally
The TRP Store network opened its inaugural store in Poland in 2013, and by the end of 2014, there were 18 TRP Store locations operating in Europe, Mexico and Latin America. In 2015, the first North American TRP Store opened in Kansas City, Missouri, and stores were launched in New Zealand and Mauritius. A record 41 new locations opened in 2016, increasing the global footprint to include Ireland, Hungary, Australia and Canada. In recent years, TRP has continued global store expansion.
TRP’s expanded network of stores provides greater access to customers, consistent product support and a reliable supply of parts. There are now more than 300 TRP store locations across 45 countries worldwide.
“Thank you to the store network for growing the TRP brand that delivers quality parts to our customers,” said Clint Ditmore, director of TRP Stores and Service at PACCAR Parts. “We look forward to the continued expansion of the store network in the coming years.”
Keeping the Celebration Going All Year Long
In 2024, PACCAR Parts will celebrate TRP’s anniversary with customers, dealers and the TRP Store network through special events, retail promotions and social media engagement.